Modern-day luxury is a spiderweb. A $397 billion structure woven together by the distinctions between classes and cultures. In this video, we jump into the web to figure out what luxury actually is, why the upper class (sort of) don't buy into it, and the psychology behind those who do. SUBSCRIBE: https://www.youtube.com/channel/UCW-oKRWqjdFsVuyxvZ20DsA Sources included in the video. 0:00 Introduction 1:45 Defining Luxury 2:40 The Major Leagues in Luxury 3:20 The Minor Leagues in Luxury 5:35 What Do The 1% Wear 9:30 The Luxury Industry During The Pandemic 11:55 The Middle Class & Luxury 13:50 The Luxury Industry Post-Pandemic 16:50 Conclusion Business Email: contact@alexander.watch Tags: #luxury #fashion #business