YC Group Partner Aaron Epstein talks about different startup business models, how to monetize, and how to price your product. Pricing and monetization is one of the most common questions from founders, and this talk outlines 9 business models as well as highlighting business model lessons from the top YC companies. Business Model Guide: https://www.ycombinator.com/library/Gh-business-model-guide Apply to Y Combinator: https://yc.link/SUS-apply Work at a startup: https://yc.link/SUS-jobs Chapters (Powered by https://bit.ly/chapterme-yc) - 00:00 - Introduction 00:13 - Outline 00:42 - 9 business models that build billion-dollar companies 02:28 - Business model lessons from the top 100 YC companies 09:42 - Overall lessons 16:06 - 5 pricing insights from top YC companies 29:15 - Story of Segment - How to charge for your product 32:00 - Wrap-up - Key pricing insights #startup #tech #entrepreneur