This advert for Birds Eye Fish Fingers features a family on a yacht. Father is trying to catch a fish using a rod and line. The voice-over says, “Some people find really nourishing food swimming around in the sea.” As mother brings the meal from below the voice-over continues, “Others find it in Birds Eye Fish Fingers – that crunchy coating, children love it.” One of the children asks, “Caught any fish fingers lately dad?”