In this episode, we explore the history of the QR code (Quick Response Code), the reason behind its rising popularity as a medium that connects the physical and digital worlds, as well as future developments for this technology. Our guest for this episode, Richard Turrin, a former FinTech executive at IBM, now a best-selling author, will talk about how he witnessed firsthand the transformational power of the QR code in China in the 2010s. Leading the conversation will be our guest host, Theodora Lau, founder of Unconventional Ventures. ---- Sections in this episode: 00:04 Intro 03:44 The origin of the QR code 09:33 Where else do we see smart implementations of QR code? 12:51 EU's adoption of the QR code as a standard 16:30 How does the QR code enable financial inclusion? 19:56 How does the QR code compare to NFC technology? 24:20 What role will the QR code play in embedded finance?