Barnes & Noble grew into a bookselling powerhouse after scaling quickly, thanks to cookie-cutter retail locations. After years of struggling against e-commerce companies like Amazon, the bookstore adopted more of a local strategy, empowering individual stores to decide on inventory and displays. WSJ explains how that business model has panned out for the bookselling giant. Photo illustration: Ryan Trefes 0:00 How Barnes & Noble pivoted its business strategy 0:43 The history of Barnes & Noble 2:03 How the bookseller took a hit from digital competitors 3:00 Why the company adopted more of an independent bookstore strategy 5:18 What’s next for Barnes & Noble? The Economics Of How do the world's most successful companies generate revenue? In this explainer series, we'll dive into the surprising stories behind how businesses work--exploring everything from Costco's "treasure-hunt" model to the economics behind Amazon's AWS. #BarnesandNoble #Books #WSJ