Jason McGowan is the co-founder and CEO of popular dessert chain Crumbl. He co-founded the brand with his wife’s cousin Sawyer Hemsley in 2017. The company has become one of the nation’s fastest growing food chains with over 980 locations scattered across the globe bringing in over $1 billion in annual revenue. Produced by: Ernestine Siu Managing Producer: Beatriz Bajuelos Camera: Tasia Jensen Editor: Marisa Forziati Animator: Gene Woo Kim Senior Production Manager: Kathryn Mavrikakis Subscribe to CNBC Make It: http://cnb.cx/2kxl2rf Want to land your dream job in 2024? Take CNBC’s new online course How to Ace Your Job Interview to learn what hiring managers are really looking for: https://cnb.cx/483dEsg About CNBC Make It: CNBC Make It is a new section of CNBC dedicated to making you smarter about managing your business, career, and money. Connect with CNBC Make It. Online Get the latest updates: https://www.cnbc.com/make-it Find CNBC Make It. on Facebook: https://cnb.cx/LikeCNBCMakeIt Find CNBC Make It. on X: https://cnb.cx/FollowCNBCMakeIt Find CNBC Make It. on Instagram: https://bit.ly/InstagramCNBCMakeIt #CNBC #CNBCMakeIt How We Built A $1 Billion Cookie Company Called Crumbl