Individual actions can amount to change at a large scale. In his talk, Rob explains how this applies to environmentally friendly living. His extreme activism initiatives, such as the “Trash Me” campaign he ran in New York in 2016, are meant to awaken our consciousness on the impact our actions have on the planet. Rob invites us to commit to small daily changes to become the change we wish to see in the world. Rob Greenfield is an adventurer, environmental activist, humanitarian, and dude making a difference. He is dedicated to leading the way to a more sustainable and just world. His activism creates eye-catching visuals that inspire people to self reflect on how they can make positive changes in their lives to be a part of the solution to our current environmental and social problems. He lives a near zero waste lifestyle with just 111 possessions to his name and donates 100% of his media income to grassroots environmental non-profit organisations. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx