Learn how to manage and filter the data you send to Google Analytics using data filters and unwanted referral settings. Read more: Unwanted referrals: https://support.google.com/analytics/answer/10327750 Data filters: https://support.google.com/analytics/answer/13296761 For more videos like this and to learn all about using Google Analytics for your business, take our free online Analytics Academy courses on Skillshop -- NOW AVAILABLE! Learn how to use Google Analytics 4 for your business needs, assuming no prior digital analytics experience. Start the second course - Use Google Analytics for Your Business - here: https://goo.gle/GA-course2 Haven't yet set up your account? Begin with the first course to get started using Google Analytics: https://goo.gle/GA-course1 Watch video previews from all course lessons in this playlist:    • Analytics Academy on Skillshop