Rich sits down with 'One Year No Beer' co-founder Ruari Fairbairns to talk about the mental and physical health benefits of ditching booze.To read more about Ruari and peruse the full show notes, go here👉🏾https://bit.ly/richroll805 ✌🏼🌱 - Rich ONYB https://www.oneyearnobeer.com/ RICH ROLL X ON https://www.on-running.com/en-us/stories/rich-roll MEAL PLANNER http://meals.richroll.com/ LISTEN / SUBSCRIBE TO THE PODCAST Apple Podcasts: http://bit.ly/rrpitunes Spotify: http://bit.ly/rrpspotify Google: http://bit.ly/rrpgooglepods Voicing Change Book: http://richroll.com/vc Clips Channel: null Newsletter: http://bit.ly/rollcallemail TIMESTAMPS 00:00:00 Intro 00:01:26 The growing popularity of the alcohol-free lifestyle 00:02:04 The slow paradigm shift in society's relationship with alcohol 00:05:17 The negative effects of alcohol and the need to spread awareness 00:08:30 The negative impact of alcohol on the brain and body 00:10:22 Alcohol's impact on sleep and weight loss 00:12:38 Alcohol as the World's Most Harmful Drug 00:14:26 Peer Pressure and Fear of Ostracization 00:18:05 The importance of control in changing the relationship with alcohol 00:20:52 The need to change the conversation about alcohol 00:24:16 Different approaches to alcohol intervention 00:26:12 Preventing rock bottom moments and promoting change 00:31:18 The impact of stress on alcohol consumption 00:33:16 Ad Break 00:34:28 The need for emotional sobriety 00:37:17 Addressing past trauma and its connection to alcohol use 00:39:22 The pattern of needing someone to save me 00:42:05 The importance of community in changing your relationship with alcohol 00:48:20 The letter to Richard Branson 00:50:04 The failed attempt at The Apprentice 00:52:00 Becoming an Oil Broker 00:54:49 Setting the Crude Oil Price 00:57:00 The consequences of unhealthy behavior patterns 00:59:12 The impact of spreading the message 01:02:25 The decision to leave the well-paid career 01:03:05 The importance of meaning and purpose 01:05:41 Ad Break 01:07:13 The turning point: starting meditation 01:10:45 Preventing a Serious Relationship with Alcohol 01:13:05 Raising Money and Impacting the Masses 01:16:38 Corporate integration 01:18:47 The impact of the program 01:21:08 Stepping it up a notch 01:22:14 Stealth drinking 01:23:41 Impact of the pandemic 01:28:55 The challenge of selling the alcohol-free lifestyle 01:30:12 Breaking bad habits and forming new habits 01:35:21 The hard cases and recovery modalities 01:38:27 Addressing lifestyle factors and core drivers 01:40:34 The impact of alcohol on sleep 01:41:49 Alcohol as a catalyst for transformation 01:42:54 Complete Control Program 01:46:14 The impact of trauma work and stress management 01:47:56 Embracing powerlessness and unmanageability 01:50:27 ADHD and its relationship with alcohol 01:53:03 The stress cycle and alcohol as a coping mechanism 01:54:11 The importance of meditation and tools for stress relief 01:56:19 Understanding ADHD and finding relatability 01:59:23 Finding purpose and fulfillment 02:01:26 Alcohol as a barrier to success 02:07:35 Meeting Richard Branson and sharing the One Year No Beer story 02:09:25 The importance of persistence in spreading the message 02:11:51 The importance of making fundamental shifts 02:12:35 The importance of accountability, connection, support, and education 02:12:55 The impact of changing one's relationship with alcohol 02:15:47 end CONNECT WITH RICH ✩ Website - http://richroll.com/​ ✩ Rich Roll Podcast - https://richroll.com/all-episodes/ ✩ Instagram - https://www.instagram.com/richroll/ ✩ Twitter - https://twitter.com/richroll ✩ Facebook - https://www.facebook.com/richrollfans ✩ Strava - https://www.strava.com/athletes/14443?oq=rich ✩ Memoir: Finding Ultra - https://www.richroll.com/shop/books/finding-ultra/ ✩ Meals - http://meals.richroll.com/​ ✩ Cook - The Plantpower Way - https://www.richroll.com/shop/books/the-plantpower-way-signed/ ✩ Italian! - The Plantpower Way: Italia - https://www.richroll.com/shop/books/the-plantpower-way-italia-signed/ ✩ Support - https://www.patreon.com/richroll FILMED AND EDITED BY BLAKE CURTIS & DAN DRAKE https://www.blakecurtis.net/ https://www.dandrake333.com/ * * * * * NEW TO RICH? Hi I'm Rich Roll. I'm a vegan ultra-endurance athlete, author, podcaster, public speaker & wellness evangelist. But mainly I'm a dad of four. If you want to know more, visit my website or check out these two the NY Times articles: http://bit.ly/otillonyt http://bit.ly/vegansglam I LOVE MAIL! SEND IT HERE: 2630 Conejo Spectrum St. Thousand Oaks, CA 91320 #richroll #richrollpodcast