In this 2019 GDC talk, ‘Tetris Effect’ producers Tetsuya Mizuguchi and Mark MacDonald and director Takashi Ishihara detail their attempts to take a game with dozens and dozens of iterations over 30 years and make it feel fresh again. Join the GDC mailing list: http://www.gdconf.com/subscribe Follow GDC on Twitter: https://twitter.com/Official_GDC GDC talks cover a range of developmental topics including game design, programming, audio, visual arts, business management, production, online games, and much more. We post a fresh GDC video every day. Subscribe to the channel to stay on top of regular updates, and check out GDC Vault for thousands of more in-depth talks from our archives.