The Official Logo of the 37th America’s Cup was revealed in Barcelona today at the Museu Maritim de Barcelona. Designed by Pràctica, a Barcelona and New York based design and identity studio, who were selected from a shortlist of three creative studios.
Anna Berbiela, Partner of Pràctica said “We are obviously hugely honoured to have had our design chosen as the Official Logo of the 37th America’s Cup here in Barcelona. It is an iconic international sporting trophy taking place in an iconic international city, and this was the basis of our thinking behind the creative of the logotype and the Visual Identity.”
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The 37th America's Cup will be Defended in Barcelona by four-time America's Cup winner, the Royal New Zealand Yacht Squadron represented by their team, Emirates Team New Zealand.
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